Packaging Design

Is your packaging dull and boring?

A product packaging service can help create new and innovative designs that make your packaging stand out. Besides attractive and suitable designs and creative communication, we also help you select the packaging material that resonates with your brand values. We can ensure that your packaging is consistent with your brand image across all products.

Is your packaging unable to attract your target audience?

Your products deserve the best packaging that resonates with your brand values and creates a lasting impression on your customers. We specialise in creating custom packaging solutions that cater to your specific needs and help you stand out in the market. Our team of experts works closely with you to understand your brand, product specifications and target audience to create packaging that exceeds expectations and leaves a lasting impression on your clients!

What is Packaging Design?

Packaging Design is the visual identity of your brand’s product meant for holding the product inside. It is the process of designing product packaging to contain, identify, and deliver the product securely. As a creative design agency, we design packaging that is elegant, opulent, and pleasing to the eye.

Importance of Packaging Design:

Your packaging design is an element of your marketing strategy. It communicates your brand’s identity, appeals to a well-defined buyer persona, and promote your product’s unique selling point. However, evoking emotion in packaging design is the key, as it is the most natural medium to make customers care about a product they haven’t bought.

How we do packaging design?

We adopt modern design trends, which is a bold and more progressive expression to connect with consumers. We create a design system reflecting a fresh modern look and feel integrating more vibrant colors to align with perceptions of trust and innovation. Bringing forward the younger design aesthetics, we deliver a higher perceived value to the brand.

Product Design

What is Product Design?

Product design is about developing products that meet your consumers’ needs through data analysis, business strategy, user research, user experience design, user interface design, motion design, mockups, and prototypes. Our team is all equipped with problem-solving and design thinking, which is part of the product design process.

The Product Design process we follow:

  • We start with defining the product vision and strategy which sets the direction and guides the product development team understanding what we are trying to build and why. Vision helps us stay clear and focused on crafting the product.
  • We define value proposition which maps out the critical aspects of the product: what it is, who it is for, when, and where it will be used.
  • Once the product vision and value proposition are defined, we dedicate ourselves to product research, including user and market research, to build a strong foundation for great design.
  • After research, comes the analysis phase where our product team draws insights from the data collected. They capture relevant details and organize and make inferences about what users want, think, or need, subsequently helping UX designers build the design ecosystem according to the product design vision.
  • Then comes the ideation part where team members brainstorm on a range of creative ideas that address the project goals. The product team uses different techniques for ideation like sketching and storyboarding which helps them visualize how the design will look like and the overall interaction with the product. We build excellent prototypes that give the exact look and feel of the product.
  • After the ideation phase, the product team develops a clear understanding of what they want to design. During the design phase, the product team begins to create a solution to solve your problem and implement concepts.
  • Then Testing and validation start as the high-fidelity design is fleshed out. It helps the product team to ensure the design concept works as intended.

Label Design

What is Label Design?

Label design is a visual to highlight a product’s details uniquely. While an ordinary-looking label gives legal information about the product, such as its date of manufacturing and ingredients used, a uniquely created label is an engaging design that can help draw the attention of potential customers. Such a creative label design builds a real brand identity while conveying your brand’s message by using colors, fonts, etc. with a purpose.

What is the importance of Label Design:

A label provides details of a product such as its manufacturer, manufacturing and expiry date, guidelines for use, ingredients, warnings, etc. It helps your customers in making an informed buying decision. However, a creative label design does much more than just delivering legal information. If strategically designed, a label can be your effective sales pitch to your target customers. Unique label design with the right format and material can distinguish the product’s quality from many similar products in markets. So, a label design promotes your products, creates a vibrant brand identity, and makes them stand out on a shelf.

  • Creative design agency like us delivers appealing custom label design at an affordable price! Bottle, box, or pouch —whatever your need may be, Maverick has a pool of highly skilled graphic designers who deliver unique and compelling label design that leave a lasting impression on the clients. So if there’s a need, feel free to talk to us!

Product Packaging

Elevate your brand with our expertly crafted product packaging services.

What does Packaging Design entail?

Packaging design is an integral part of any brand’s identity, and at Maverick, we understand the importance of creating a package that not only protects your product but also enhances its visual appeal. Our team of experienced designers approaches each project with a focus on elegance and aesthetic pleasure, striving to transform your product into a work of art.

We believe that packaging design should not only be visually stunning but also functional, ensuring that your product is safely transported to its destination. Our attention to detail is unmatched, and we meticulously craft each package with care to ensure that it meets our high standards of quality.

Our team’s creativity knows no bounds, and we are always exploring new ways to elevate packaging design to the next level. From unique shapes to eye-catching colors and typography, we strive to make your product stand out from the competition and leave a lasting impression on consumers.

When you partner with Maverick for your packaging design needs, you can trust us to deliver exceptional results, both inside and out. We are passionate about our work, and we take pride in creating packaging that not only protects your product but also elevates its overall appeal. Let us help you create a packaging design that truly embodies the essence of your brand and captivates your target audience.

The Significance of Packaging Design

Packaging design is a pivotal facet of your brand’s identity, functioning as the inaugural touchpoint with your customers and wielding immense influence over their perception of your product. It serves as an indispensable tool for crafting a memorable impression, differentiating your brand from competitors, and propelling sales and growth.

At the crux of packaging design lies an integral component of your marketing strategy, communicating your brand’s essence, targeting a well-defined buyer persona, and accentuating your product’s unique selling proposition.

At Maverick, we specialise in creating packaging designs that communicate your brand essence, target your ideal audience, and differentiate your products from competitors. We use our knowledge of design trends and production techniques to craft visually stunning designs that evoke emotion and create desire for your products. Work with us to take your packaging design to the next level and create a lasting brand identity.

Our process for creating packaging designs

At Maverick, we leverage modern design trends to create a packaging design that is both bold and progressive, serving as a conduit for an intimate connection between your brand and your consumers. Our expert team of designers create a design system that reflects a fresh and modern look and feel, integrating a range of vibrant colours to evoke perceptions of trust and innovation.

Product Design

Crafting product designs that priorities form and function, rooted in user-centered design principles to exceed your expectations.

The Concept of Product Design

At Maverick we believe that product design is the art and science of creating solutions that perfectly match your customers’ needs.

Our design agency regards product design as a complex field of expertise that entails human factors engineering, business strategy, aesthetic innovation, and user-centred research.

Our team of designers employs design thinking to deliver products that harmoniously combine function and form and meet user needs.

From conceptualization to prototyping, we emphasise research-driven, data-based, and empirical design solutions to produce immersive and intuitive user experiences.

Our proficiency in user interface design, motion design, and user experience design assures that your product stands out in a competitive market, seizes user attention, and elevates your brand identity.

The Comprehensive method of Product Design we follow

Our Product Design process is a thoroughly studied and well-structured methodology that fosters creativity and innovation. We commence by defining the product vision and strategy, outlining the fundamental direction and purpose of the product. To establish a solid foundation for exceptional design, we identify the product’s value proposition, defining its key attributes, target market, and usage scenarios.

Next, we conduct extensive research, gathering insights from user and market data to draw meaningful inferences and capture user needs and preferences. With these insights, our team ideates creative solutions that address the project goals, utilising various techniques such as sketching and storyboarding to visualise the design ecosystem.

The ideation phase leads to the development of high-fidelity prototypes that allow us to assess the product’s look and feel. During the design phase, the team implements the concepts generated in the ideation phase to create a viable solution that meets the user’s needs and preferences.

The final stages of the Product Design process involve testing and validation, where we ensure the design works as intended, meets user expectations, and resolves the problems the product aims to solve. Our approach to Product Design is data-driven, research-based, and user-centred, ensuring that our solutions are innovative, engaging, and functional.

Label Design

Label design is the art of creating an eye-catching, informative, and visually appealing graphic design for a product’s label.

What is Label Design?

Label design is an artistic endeavour that employs visual cues to accentuate the salient features of a product. It is not merely a banal information carrier that merely conveys the legal and factual details of the product, but a creative and engaging visual expression that can captivate the prospective customers. With an adroitly crafted label design, the brand identity can be reinforced while the message can be effectively conveyed through the purposeful use of colours, typography, and other design elements.

The Significance of Label Design

A label’s informational role is essential, displaying vital data such as production information, ingredients, and usage instructions. However, the value of a cleverly crafted label design goes beyond providing the necessary details. With a strategic layout, labels can serve as an effective sales pitch to your target audience, creating a brand identity and separating your product from the masses.

Our design agency, Maverick, has a team of highly skilled graphic designers who provide custom label designs that are both visually stunning and cost-effective, guaranteed to make a lasting impression on clients.

An Ambitious Creative Agency in Delhi

Maverick India was born in 2005, a time when cellphones were becoming extremely popular in India and the possibility of a “website” organization was beginning to be a thing. As the brands were competing to be first to advertise with a well-equipped marketing partner, the agency world was woefully unprepared to help. Each creative agency was specialized—they centered around promoting or strategy or design or content creation or whatever. What was evident to us in those days was that developing brands didn’t require help with only a specific something. They needed an advertising agency that could do everything—like a showcasing Swiss Army knife (however less pointy). So that’s why we built Maverick. To enable these challengers to construct ground-breaking, vital, very much cherished brands at speed. We believe the best brands tell stories, that is why we partner with our clients to create impressive work that not only represents their business but also connects them with people emotionally. Through strategy, design, content, and technology, we bring brands to life. We create, compose and produce high-class branded content, established in deep strategic insights, that convey results and build brand value. As a creative agency, we are project-based and go about as both creative partner + production company, making sure about efficiencies and a lean model, all while conveying newsworthy results.