An American Pizza Brand


2014 – 2017

  • Brand Positioning
  • Print Ad Campaigns
  • FM Campaigns
  • Outdoor Campaigns
  • Product Packaging
  • Launch Plan and Production
  • Collateral Design
  • Creative Product Packaging
  • Direct Mailer / Emailers
  • Point of Sales Communication
  • Event Creatives / Collateral
  • Menu Designs
  • Product Brochures
  • Product Design
  • Product Packaging
  • Social Media Marketing
  • Website Development
  • Google Ad World
  • Search Engine Optimisation

Sbarro is an International Best-Selling Pizza Brand. Maverick India, a creative ad agency, chosen for brand marketing strategy.

We were asked to develop and launch ATL, BTL and TTL campaigns in synergy with Sbarro’s international brand guidelines. We had great fun helping them create mouthwatering content.

Fresh to the core, not just crust!

Sbarro is passionate about delivering high quality and freshest pizza to its customer. We have helped them launch in India with their same internal communication line and imagery, also managed their ATL, BTL, and launch campaigns.

How We Did It?

Team Maverick established a distinct style for the brand, developing rich & vibrant ideas, keeping international guidelines in mind, which were later adapted into various brand assets that were used across multiple touch points.